Friday, April 24, 2009

How to Grow Your Business - even when the Economy Sucks

Jan France
FernleyNews.com

It doesn't matter if you have a corporation or a kitchen table business.
There are many ways to bring in new customers and refresh your old customer base, Today I will give you two easy and free examples on just how to do it.

Myspace is regarded in the community as a kid thing. NOT SO.


Many businesses are using Myspace to extend their online presence. With the use of the 'friends' option, blog and bulletin, you can reach many potential customers that may not necessarily be visiting or reading your normal advertisements. You can also calendar your events.

This can be considered a sort of niche advertisement where you have total control.
With proper care in developing your friends list, your bulletins, your content and key words you can grow your little online following in time which will produce branding and a following for what you offer.

Be sure to look up Fernley360 on MySpace and add us as a friend. When you send out a bulletin or relevant blog we will get it and forward it along to our group and so it goes. Others will see your blog and forward it along their groups as well.

Local Online Communities can announce and strengthen your business.

Another way to build, brand and create customer confidence locally is to join Fernley 360 if you haven't already done so. Use your business name and logo when you create your account.
You will be able to create your own page. And for those without a website, this is a nice quick way to build an online profile for your business.

You can then create blogs that relate to your business.
If your business is related to gardening you can write 'How To' articles on various subjects related to gardening. Just write about what you know and what you do best.
By doing this you will not only be supplying folks with some great information, they will remember you for it.

With so many using the internet to search these days, it will pay off to position yourself within a community network that is actually in your community.

One more quick tip:
When writing your blog please remember to link relevant locations within your article as I have done above. This will help your readers get to where you want them to go instead of having to search or copy and past it into a browser.
With proper key words, your blog will be displayed on word searches. This, in my opinion, is more powerful than the yellow pages simply because your potential customers will be receiving relevant information and not just your contact information.

Don't take my word for it.
For more read 'What a Blog Can Do For Your Small Business' .

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Comments are welcome. If you have specific questions you can send me an email.

For a better way to advertise contact us at www.FernleyNews.com.
We'll not only help you advertise for less, we'll promote and analyze your business and tell you what you need to do to shine online.
It's all part of our package.

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